Kreativna Zona Grada

Kreativna Zona Grada is a concept store stocked with handcrafted gifts, jewellery, home decor and fashion accessories. Work here is shaped by Neda Jovanovic, wh…Kreativna Zona Grada is a concept store stocked with handcrafted gifts, jewellery, home decor and fashion accessories. Work here is shaped by Neda Jovanovic, whose creative practice spans more than two decades of furniture restoration, knitting and jewellery making.

Statement collars anchor the in-house collection, designed to be worn over shirts, dresses, knitwear and outerwear. The studio also handles event styling and decoration for weddings and celebrations, pairing colour, texture and detail.